Bloomberg Television Ice
An outdoor event to drive awareness for Bloomberg TV's new positioning, The Source. The event lasted 18 hours. But it cost us countless of sleepless nights. Project highlights include accelerated skin aging, insomnia-inducing hallucinations and working with the World's No.1 Ice Sculptor.
All hail the wonderful people at Free Flow Productions, who stuck with us for 36 hours, to get coverage for the event.